Empowering Brands to Thrive in the Digital Age
Unlocking Revenue, Expanding Reach, and Reinventing Classics
Unlocking Revenue, Expanding Reach, and Reinventing Classics
Mara Anastas is the visionary force behind Muse Media, a consulting firm designed to empower authors, literary estates, and publishers to thrive in today’s rapidly changing media environment. With decades of executive leadership, Mara delivers actionable strategies and measurable results, blending expertise in sales, licensing, and business development to unlock growth and amplify reach.
Strategic Expertise & Deliverables
· Revenue Growth & Profitability: Proven track record of driving multimillion-dollar revenue streams to scaling profitability through innovative licensing models.
· High-Impact Licensing & Partnerships: Negotiated hundreds of deals for content co-development, adaptation, and distribution, securing partnerships with global brands like Disney, Paramount, and Nickelodeon.
· Brand Expansion & Market Positioning: Expertise in crafting strategic alliances that elevate visibility, including cross-industry collaborations and acquisitions of bestselling titles.
· Business Development Frameworks: Builds scalable strategies for authors and publishers to monetize IP, enter new markets, and leverage emerging media platforms.
Mara combines razor-sharp negotiation skills with a collaborative ethos, turning challenges into opportunities. Whether securing licensing agreements or revitalizing legacy content her solutions are tailored to ensure clients not only adapt but also lead in the evolving world of storytelling.
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